It was an honor to help the Bundesliga champions Bayer 04 Leverkusen on the club's 2024 Trophy Tour in NYC. A busy, busy Saturday in NYC included:
• A jam-packed watch party at Radegast Hall & Biergarten🍺
• Eight (!) soccer-specific creators producing awesome content throughout the day 🤳
• A pick-up game at Street FC's beautiful rooftop court (sponsored by Bundesliga International GmbH) ⚽
• A trophy stop + kit sales at Saturdays Football 🏆
• A live poet typing beautiful soccer-inspired prose for fans 📄
• Hundreds of happy Leverkusen fans who got to see their club for the first time in NYC ❤️
The Name & Number team managed every element of the day’s events including booking venues, securing and coordinating the creators’ participation, content coverage and production, fan giveaways, and name capture.
Client:
Bayer 04 Leverkusen
Credits:
Creative + Strategy: Tim Whitney, Kyle Sheldon, Sara Classman, Mara Böttcher
Producers: Tim Whitney, Katlyn Stevens, Kristi Bruner
Production Assistants: Max Frega, Brie Albright, Enzo Flores, Joe Meisner
Photographers: Jörg Schüler, Kyros Morales
Videographers: Justin Hubler, Keith Egan
Editors: Justin Hubler, Jorge Figueroa
Brian the Lion: Matthew Eide
Event Locations: Radegast Hall & Biergarten, Street FC’s The Ground, Saturdays Football